Case study · Retail and e-commerce
Search, ads and social for an online fashion retailer
Author: GNL MEDIA UAE
Common Assembly is an online women's clothing retailer in Houston, Texas. We handle its SEO, online ads and social media marketing.
Project snapshot
- Client
- Common Assembly
- Industry
- Online fashion retail
- Location
- Houston, Texas, USA
- Services
- SEO, online advertising, social media marketing
- Engagement
- From September 2019
Online fashion runs on search, ads and social
An independent fashion brand competes with much larger retailers. Most of its customers find it through search, ads and social feeds.
The job
- Improve return on ad spend
- Grow social media engagement
- Build search visibility
What we did
SEO. We run the retailer's search optimisation.
Online ads. We manage its paid campaigns.
Social media. We run its social media campaigns and improved its feed.
Where it stands
In its Clutch review, Common Assembly reported a 2.3% to 2.4% increase in return on ad spend and a 30% increase in social media engagement.
Client review
"the best experience I've had in a year and a half"
Karina Shivdasani, CEO and Founder, Common Assembly
Growing a consumer or e-commerce brand in the UAE?
Shoppers find you through search, ads and social, often all three before they buy. We run those channels together.