Case study · Healthcare education
A course website for dentists learning implant surgery
Author: GNL MEDIA UAE
Engel Institute teaches implant dentistry to practising dentists through hands-on courses in Charlotte, North Carolina. We designed, built and maintain the site dentists use to compare courses, check accreditation and register.


Project snapshot
- Client
- Engel Institute
- Industry
- Continuing dental education (implant dentistry)
- Location
- Charlotte, North Carolina, USA
- Services
- Website design, development and ongoing maintenance
- Platform
- WordPress with Elementor
- Live site
- engelinstitute.com
Dentists buy training on proof
A dentist signing up for an implant course takes days away from the practice to do it. Before they register, they want to know what each course covers, whether it earns continuing education credit and whether the training involves live patients.
The job
- Lay out a four-level course path
- Show accreditation and live patient training
- Take dentists from course details to registration
What we did
A four-level course path. M1 Introduction to Implant Placement, M2 Intermediate Extraction and Grafting, M3 Advanced Guided Surgery and M4 Full Arch Conversion, each with its own page, plus a Surgical Assisting course.
Accreditation on the page. The site shows the institute's status as a Nationally Approved PACE Program Provider for FAGD/MAGD credit, and that courses are hands-on with live patients.
Registration. The Course Dates page links to online registration through EventSquid.
Locations, faculty and testimonials. Each has its own page in the main navigation.
Where it stands
The site is live and gang&lani media maintains it.
Running a healthcare business in the UAE?
Patients compare clinics on their phones before they call. We build sites and campaigns that answer their first questions, keep claims to what you can support and make booking the next step.